Oil and Gas PSUs have management approved Advertising and Communication Policy. Print and electronic media are selected as per this policy and publicity requirements of the Company, based on the criteria of target audience, business requirement, nature of communication, geographic spread and linguistic balance.
The details of expenditure incurred by each Public Sector Oil Company on advertisements during each of the last three years are given in the table below:
Expenditure on advertisements (Rs. crore)
Of all the PSUs in the oil and gas sector, Indian Oil Corporation Limited has spent the most amount.